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Blogs

The new 4 Ps of customer engagement

by Scott Opiela — Chief Marketing Officer, Acoustic

To succeed in this new era of customer engagement, marketers must evolve from campaign-centric strategies to journey-centric execution.

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Inventory can be a retailer’s biggest asset or crippling liability

by Yishai Ashlag — CEO and Co-founder, Onebeat

In a world where demand fluctuates rapidly, only those retailers who manage inventory with comparable fluidity will stay stocked, profitable and in business.

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The next generation of AI-dominant retailers are being decided today

by adam landis — head of growth, branch

AI is not a distant abstraction; it's reshaping consumer experiences today. From personalized product recommendations to a holistic channel experience, the…

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How data orchestration conducts harmonic customer experiences

by Robin Grochol — VP of Product Management - Data, Identity & Security, Twilio

In the competitive landscape of today’s customers, particularly with more digital natives like millennials and Gen Z, organizations that don't embrace…

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Why retailers should treat checkout as strategic experience, not just a transaction

by Pavel Tsarykau — CEO, Expert Soft

Checkout may seem like just a confirmation page, but it’s still part of the customer journey. If that step is unstable or slightly misaligned with…

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How Gen AI is shaping the way CPG, retailers operate

by Naveen Saini — VP, Head of Industry, Consumer Products, Retail, Services and Public Sector, Capgemini Engineering, Capgemini

The integration of Gen AI in the CPG and retail sector is driving efficiency, enhancing customer satisfaction and fostering innovation, making it a crucial…

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Return on relationship: Why your return policy might be your strongest loyalty tool

by Marie DeLeo — Director, Strategic Consulting, Kobie

In today's retail environment, returns shouldn't be viewed merely as a cost of doing business. When strategically designed and leveraged, they become powerful…

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Why slow websites kill sales and what retailers can do about it

by Gerardo Dada — Field Chief Technology Officer (CTO), Catchpoint Systems, Inc.

The simple truth is slow websites kill sales. Upgrading the monitoring strategy goes beyond preventing outages or measuring page load times. It's about also…

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The real omnichannel challenge: Why bridging online and offline retail still hasn’t been solved

by Leigh Sevin — Co-Founder, Endear

Bridging the online-offline gap isn’t a luxury anymore. It’s the new standard. And the brands that master it won’t just sell more, they’ll build loyalty that…

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Taking loss prevention beyond ORC and theft

by Jamie Kress — Director of RFID Sales, Sensormatic Solutions

The traditional definition of “shrink” is insufficient to capture the complexity of the challenge. Retailers need to expand their definition even further…

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Future of AI in retail: Aligning progress with public perception

by Lorraine Hamby — Head of Marketing, Everseen

Beyond uses in loss prevention and checkout optimization, AI is poised to play larger roles from enhancing inventory management to improving workplace safety…

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How tariffs could lead to better customer experiences

by John Mazur — CEO, Chatmeter

Higher prices due to tariffs are likely, but brands that take this period of economic uncertainty to double down on their customer experience will come out…

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The loyalty trend you’re not watching but should be

by Jennifer Farmer — Director of Merchant Development, Valuedynamx

Retailers looking to drive more year-round sales and eliminate off-peak season lulls should look to their reward and loyalty programs to proactively engage…

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Shaping retail experiences that resonate with today’s consumers

by Cindi Kato , Michael Trenary

Resonant retail experiences aren’t just about selling products, they’re about cultivating emotional connections, inspiring loyalty, and creating spaces where…

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A smarter way to plan: AI demand forecasting that drives real business impact

by Retail Customer Experience

AI demand forecasting helps retailers predict sales, optimize inventory and staff appropriately, all through a visually intuitive dashboard.

Presented by MobiDev

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Leverage insights to personalize customer experiences, drive deeper emotional connections

by Emily Clark — Head of Retail, Further

Successful retailers are set apart by their ability to balance innovation with connection, and technology with authenticity. And when they get that emotional…

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The future of shopping in retail: What to expect in the next 10 years

by James Robins — Chief Marketing Officer, Yodeck

Shopping journeys are becoming increasingly fragmented. Today’s consumers are influenced by multiple and often simultaneous touchpoints. To stay competitive…

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How to make your supply chain an asset in 2025

by Roger Mayerson — SVP, Industry Principal of Apparel and Soft Goods, Logility

Retailers and brands that embrace supply chain transparency in 2025, and beyond, will comply with regulations and ethical standards and gain a competitive edge…

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The Connected Customer: Creating Rich Shopping Experiences Online and In-Store

Learn how you can elevate customer engagement by blending physical and digital channels into seamless, memorable shopping experiences with strategies like…

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The strategic embrace: Blending automation and AI power with the human touch to drive customer relationships

by Jeanne Duca — Chief Marketing Officer, BCN

Retailers face a tricky balancing act: using technology to make life easier for customers while keeping the human connection that builds loyalty and trust.

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